Stronger Together: Better Life for Pets & People at Interzoo 2026

Cyriel Van Steen
May 17
2 min read

Interzoo is the leading international trade fair for the pet industry - and this year, Better Life for Pets & People was present in a way that reflects who we are: not with a single stand, but spread across the stands of all our partners.

A small gesture, a big message

At every partner stand, you could take home a packet of flower seeds. Not by coincidence. Because just like a seed needs attention, care and the right environment to grow, so does the bond between pets and people. That bond doesn't grow on its own - it requires investment, collaboration and scientifically grounded attention. That is exactly what Better Life for Pets & People does every day.

Visibility that matters

Interzoo brings together the best players in the international pet industry. For us, it was the ideal place to show that the Belgian pet sector is connected - and that this connection has a positive impact that reaches far beyond the sector itself. Our message is clear: pets make lives better. And together, we carry that proof out into the world.

A special moment: The Incredible Dr. Pol and our display

One of the highlights of Interzoo 2026? The legendary veterinarian Dr. Pol proudly posed with our BLPP display - invited by our partner Mijten. There could hardly be a better proof that our message resonates internationally.